The Intrepid Museum
Producing a series of social media videos showcasing The Intrepid Museum’s rich history and educational experiences in New York City.
Project Brief
Producing a series of engaging videos for Instagram and TikTok to spark interest in the Intrepid Museum among young audiences. These videos highlight the museum's educational and interactive experiences, aiming to inspire and involve the next generation in all the Intrepid has to offer.
Our Approach
Aligning with social media trends was our first step in creating a video series that showcased every aspect of The Intrepid Museum. We incorporated popular formats like GRWM, ASMR, time-lapse, and influencer-led tours to connect with a wide range of audiences.
We chose to shoot on the iPhone 14 Pro Max, the latest model available at the time, to capture the natural, authentic style that resonates with Instagram and TikTok audiences.
The Solution
We produced over 27 unique videos showcasing every aspect of the Intrepid Museum—from veteran volunteers and archival staff to our talented social media influencer, who highlighted remarkable exhibits like the Space Shuttle Pavilion, home to NASA’s first-ever space shuttle, "Enterprise".
Final Results
These social media videos have garnered tens of thousands of views and thousands of impressions on Instagram and TikTok for The Intrepid Museum. We're honored to have played a role in showcasing the incredible value The Intrepid Museum and its dedicated team bring to the people of New York City!
