Bounty
Producing a commercial showcasing Bounty’s global commitment to preserving and protecting forests.
Project Brief
Creating a series of commercials that spotlight Bounty's commitment to clean, sustainable forests and exclusively eco-friendly materials.
Our Approach
We aimed to make these spots fun, engaging, and informative, showcasing Bounty’s commitment to responsible production and sourcing. Staying true to the forest theme, we used natural landscapes, animals, and environments to bring Bounty’s story to life.
It was essential for us to stay true to Bounty's brand by telling a story of quality and sustainability that customers can trust in their own homes.
The Solution
We produced a series of ads and spots tailored for various platforms, from social media to CTV, giving Bounty the flexibility to advertise across multiple channels. This approach enabled Bounty to effectively reach a wide audience and engage all age groups with their product. We utilized our animation studio partner at Mippi.tv to execute this bold vision for Bounty.
Final Results
Bounty successfully shared its commitment to environmental sustainability, helping customers feel great about choosing a product they trust. The campaign generated hundreds of thousands of impressions across multiple platforms, and we’re proud to have contributed to that success.
